Reflect|Connect Inc

Archive for March, 2007

In The Studio: Growing too fast!

Tuesday, March 13th, 2007

One of the most exciting times from I used to work in a studio was finding out that we had increased the number of High Schools we photographed by 50%. This was a huge boost for the business, and we quickly rushed to make sure we had all the hardware we needed to store and process all these new clients.

Excitement turned into fear when we found that several other schools had decided to use us as their photographer. Instead of increasing our senior business by 50% we expanded it by 100%! Our new equipment had some room to grow, but not to handle doubling our volume. What to do? Nothing other than bite the bullet and buy more hardware when the time came.

I don’t have to tell you that managing and predicting the amount of resources you need for digital photography can be a pain. Reliable, high performance storage is expensive. Buy too much and it goes to waste, too little and you get in trouble.

Backdrop is a complete paradigm shift in thinking about storing your digital assets. As you and your studio grow, we grow with you. If you find yourself needing more space simply upgrade your plan and you’ll get instant access to more storage space. There is no equipment to buy, install, maintain, worry about!